SEO stands for the English term "Search Enginge Optimization". In German: Suchmaschinenoptimierung. The goal of SEO is to appear in the top results of a Google search in order to be found more easily by the potential target group and to increase traffic through improved click-through rates.
Optimizing your own site for Google is (unfortunately) not a task that can be done in a single working day. Giving your own page better rankings can only be achieved through continuous optimization measures. SEO includes ongoing research, analysis and strategic implementation.
Like any other agency, we work according to a fixed hourly rate. How much time an SEO support takes depends on the size of the website, the complexity and the respective industry. Before we start with our work, we will be happy to provide a non-binding quote.
The duration of an SEO service also depends on the size of the website, but also on the objective you are pursuing with your website. In an industry where there is a lot of competition, ranking improvements can be more difficult to achieve than in a niche industry.
What you can implement yourself naturally depends on your resources and the know-how of your company. But you are also welcome to find out more about SEO in our blog or in our glossary so that you can take control of optimizing your website yourself.
In addition to proven experience and expertise in SEO and web development, an SEO agency should be able to deliver what it promises. Caution is advised with agencies that advertise with guarantees for 1st place rankings on Google. No agency has a definitive influence on how Google ranks a website. Guaranteed top rankings are mostly only possible with questionable SEO Black Hat Methods which Google, however, is getting better and better at seeing through in the meantime.
Which results you can expect depends, as mentioned, for example on your industry or also the current status of your website. Websites whose domains have existed for a long time and which have many backlinks, for example, gain visibility faster from experience than domains that have just been launched.
Depending on the goals you have with your website, SEO can improve your conversions or interactions with your website through increased traffic. Since SEO allows your users to get to your website on their own, interest and willingness to buy is higher than with advertising or campaigns.