Alt text

Or also referred to as alternative text is the text that is displayed instead of the image. This text is in the area of search engine optimization (SEO) important to also tell Google what can be seen in the image. Also in the area of accessibility, it is recommended to always fill out the alt tag so that screen readers can also explain the content of an image. More about the use of altTags and their dedication, you can find at the “Alt Decision Tree” from the W3C.

A good alt text describes what can be seen in the image in a concise sentence. The file name is not suitable for this: „dsc08277“ means nothing to either a search engine or a screen reader.

Purely decorative images do not need alt text; an empty attribute is correct there. WordPress will he be in the Media Library on file. Caution: Some Page Builder copy the text when pasting it into the element; subsequent changes in the media library will no longer apply.

How we continuously optimize websites for search engines is shown by our SEO support.

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